The Solution

Our partnership with Wayne began with the design of a web presence to mirror the essence of his then Revolver collection. A strong, bold, darker feel with gun metal greys.

Given Waynes style and the feel of his collection, we followed a contemporary minimalist path - leading to an interface design which gelled well with his products and photography. It felt like a really good environment for his clothes to shine.

With each subsequent collection we updated the sites look and feel, whilst maintaining key website framework and workflow.

Given the prominence of product display, we placed great attention on gallery motion dynamics to provide an elegant fluidity to all interactive elements.